Are Female Athletes Finally Poised to Become Beauty's Superstars?

Brands like Mielle Organics and Glossier are tapping WNBA players and college athletes like Angel Reese in a bid to resonate with consumers.

Omar Goff on LinkedIn: Are Female Athletes Finally Poised to Become Beauty's Superstars?

Filiz Ciftci on LinkedIn: Are we really that hard to understand?

Tara Cohen (@tara_cohen_) / X

Pamela Anderson Named Cofounder of Skin Care Brand Sonsie

Self-Tanners and Sun Care

What Is Clean Coffee?

What Is Clean Coffee?

The Bowerman Group on LinkedIn: Are Female Athletes Finally Poised to Become Beauty's Superstars?

WWD – Page 14 – Women's Wear Daily brings you breaking news about the fashion industry, designers, celebrity trend setters, and extensive coverage of fashion week.

Omar Goff on LinkedIn: Are Female Athletes Finally Poised to Become Beauty's Superstars?

Nicola McKelvey (@NicolaMcK) / X

Women's Activewear & Athletic Tops

Speedlight Seamless Top, Athleta

Womens Racerback Workout Slimming Camo Tank Top

Energy Top, Women's White Athletic Tank Top

Pulse athletic knit tank top with a keyhole accent (PDF sewing pattern) - Sinclair Patterns