Cardi B's Skims Campaign Generates More Than $4 Million in Media

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The rapper appeared as the face of the latest Skims campaign on Oct. 16, modeling the brand's new Cotton Collection styles.
The rapper appeared as the face of the latest Skims campaign on Oct. 16, modeling the brand's new Cotton Collection styles.

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Cardi B's Skims Campaign Generates More Than $4 Million in Media Impact Value