Brandy Melville: The Controversial Brand that Sells Exactly What Millennials Want - The Fashion Law
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Business Insider recently released a list of the 33 companies that are “revolutionizing retail.” Firmly cemented on that list, among the usual suspects (think: Lululemon, Zara, Under Armour, and Nike) is Brandy Melville. According to the industry publication, the Southern California-headquartered brand “has nailed marketing to its target customer” in part due to “a brilliant Instagram account."
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1994105wangyue Ewha [Brand Communication]
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What do you think about the new upcoming Brandy Melville fast fashion documentary? 😅 Last week, HBO Max announced a new documentary c
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