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The ‘King of Cashmere’ reported a jump in profits in 2023, showing ‘stealth wealth’ fashion made popular in HBO’s Succession isn’t slowing down – especially not in China
First published in 1903, South China Morning Post is Hong Kong’s premier English language newspaper and has the city’s most affluent and influential readership. With a reputation for authoritative, influential and independent reporting on Hong Kong and China. The newspaper is supported with its online publication and its Sunday edition, Sunday Morning Post.
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Why Brunello Cucinelli is the poster child of quiet luxury: the

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