Doritos launches ads with no logo and no brand name to attract Gen Z

Doritos calls this audience "emerging adults" and said that "newer generations are increasingly turned off by blatant, promotional marketing."
Doritos calls this audience emerging adults and said that newer generations are increasingly turned off by blatant, promotional marketing.

Doritos new campaign features an ad without a key feature: Its logo

Desires Logoless, Snack giant Doritos has launched an ad campaign which features no logo or brand name, to attract a younger, advertising-averse generation.

Doritos Launches Ads With No Logo And No Brand Name To Attract Gen Z

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