Co-founder of Kim Kardashian's $3.2bn viral brand Skims on moving away from paid social

The reality star’s shapewear empire is expected to report over $400m in sales for 2022. We catch up with its CEO, Jens Grede, to hear how he is ready to evolve its marketing strategy.

PlusUp on LinkedIn: Facebook has extended the transition period related to CCPA however many…

Latest Marketing News

Latest Marketing News

Gary Reid on LinkedIn: Just want to say welcome to Michael Wickham who I've been lucky enough to…

Brand strategy

Liza Vasileva on LinkedIn: Customer support representative - Bulgarian & English Speaking - Storytel

Gary Reid on LinkedIn: #marketing #strategy #advertising #luxury #ppc #paidsocial

PlusUp on LinkedIn: 45% Of U.S., U.K. Advertisers Have Used Same Ad Approach For Past 5 Years

Patrick Toland on LinkedIn: Paid social ROI is a complex issue, with a lot of marketers and their CFOs…

Latest Marketing News

Hannah Bowler on X: After many happy years covering the TV industry I'm taking on a new direction as senior reporter for The Drum's brand and marketing coverage. Below is a flavor of what floats my boat - pitch me at hannah.bowler@thedrum.com

Patrick Toland on LinkedIn: Paid social ROI is a complex issue, with a lot of marketers and their CFOs…

Latest Marketing News

Patrick Toland on LinkedIn: White House Recruits TikTok Influencers to Reach Young Voters with Key…

Kim Kardashian's Skims taps 'White Lotus' breakout stars for new campaign

Glitter Magazine Kim Kardashian's SKIMS Brand Wins New Partnership With the NBA and More

Kim Kardashian's Skims brand now official underwear of female Team USA athletes

Skims, Kim Kardashian's underwear brand, is plotting a retail expansion in the US and abroad.⁠ ⁠ The company plans to debut its first

Kim Kardashian's SKIMS store in Austin one of first worldwide