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Kim Kardashian's Skims Brand Made $2 Million in Minutes - PAPER Magazine

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Kim Kardashian's besieged shapewear brand Skims (formerly and controversially known as Kimono) is selling out in spite of, maybe even ​because ​of, its PR issues. Our fave Kardashian made around $2 million within minutes of dropping her collection of Spanx-like undergarments online yesterday.

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How Kim Kardashian's Skims revolutionised shapewear: the reality TV star's brand is worth US$4 billion, worn by SZA, former Victoria's Secret models, The White Lotus stars – and the US Olympics team

As Kim Kardashian's brand Skims is valued at $4 BILLION, inside the staggering fortunes of the reality star family members so who comes out on top?

Kim Kardashian reportedly claims Skims shapewear worth $4B

Kim Kardashian reportedly claims Skims shapewear worth $4B

Kim Kardashian's SKIMS Earns $2M USD in Minutes

Kim Kardashian SKIMS shapewear makes $2 million in minutes

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How did Kim Kardashian's Skims shapewear line get valued at US$1 billion? The brand introduced loungewear before Covid-19 hit and demand for WFH-friendly outfits spiked