Marimekko Decision Factory

The Marimekko Decision Factory is a reinforcement learning -based personalization engine, which recommends, personalizes, and optimizes digital experiences on Marimekko’s website to match users’ interest. While doing so, it learns from users’ behavior in real time and does not require past data assets nor expert data science skills to be scaled across the company's digital platforms. Most importantly, it generates new insights about what customers actually want - without data-induced bias.

Marimekko Service Design Presentation

Kaikki digitalisaatiokentän referenssitoteutukset ja -asiakkuudet

What we do Thoughtworks

Marimekko and Balmuir make Helsinki debut

Marimekko and Bukowskis

Marimekko Japan relaunches Omotesando flagship - Inside Retail Asia

Gem: How Marimekko Revolutionized Women's Fashion in the 60s

Jenni Kivikoski on LinkedIn: #personalization #optimization #data

Jenni Kivikoski on LinkedIn: #personalization #optimization #data

Shorts adidas Performance Marimekko x Optime Training Bike Short

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adidas adidas x Marimekko Optime Training 7/8 Tights - Naisten 7/8

adidas x Marimekko Optime Training 7/8 Tights - Ice Blue - Womens, HR8180

Legging adidas Performance x Marimekko Optime Training 7/8 Bege - Compre Agora