UPDATED: No, Kim Kardashian Does Not Own the Word “Kimono” - The

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From the Supreme Court case centering on the name of celebrated streetwear brand fuct to Kim Kardashian’s big reveal of her controversially-named Kimono shapewear collection, trademark law has been in fashion/pop culture news with marked frequency this week – and with it, some notable misconceptions about what trademark protection actually entails.

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Kim Kardashian Announces Kimono Shapewear, Gets Social Media Backlash

Japanese mayor writes to KKW about her Kimono shapewear brand

Kim Kardashian Is Already Facing Backlash Over Her Skin-Care Line, SKKN by Kim

Kim Kardashian's New Shapewear Range 'Kimono' Sparks Backlash

Kim Kardashian Accused of Japanese Cultural Appropriation Over 'Kimono' Shapewear Brand

Weekend Blog: Kim Kardashian and the #KimOhNo, Opinion

Amidst backlash, Kim Kardashian to rename 'Kimono' shapewear line

Kim Kardashian West Will Rename Kimono Shapewear Line After #KimOhNo Backlash

Japanese Women Share Stunning Photos In Their Kimonos After Kim Kardashian Tries to Trademark 'Kimono' - Mogul

Pekkadillo At vise let kim kardashian trademark kimono Sekretær Inhalere Agnes Gray

Kim Kardashian Gets Candid About Changing the Name of Her Shapewear Brand from Kimono to SKIMS

Pekkadillo At vise let kim kardashian trademark kimono Sekretær Inhalere Agnes Gray