Underwear Brand Parade Sold to Lingerie Manufacturer Ariela

Parade captured the Gen Z market with sustainable, body-positive messaging. CEO Cami Téllez told staffers she's heartbroken to not be joining the brand's next phase.

Research Briefing: Intimates brand Parade agrees to purchase, as more DTC brands see wholesale as stable growth channel

Gen Z underwear start-up Parade snapped up by Fruit of the Loom license-holder

Parade - Crunchbase Company Profile & Funding

Some Ex-Parade Employees Blame Founder Cami Téllez for Collapse

Underwear Brand Parade Sold To Lingerie Manufacturer Ariela, 55% OFF

How Cami Téllez Ran Parade Underwear Into the Ground

Research Briefing: Intimates brand Parade agrees to purchase, as more DTC brands see wholesale as stable growth channel

Parade news and archive

What Happened at Parade

Curvy Couture Women's Mesh High Cut Brief Panty Black Hue 3x : Target

What Happened at Parade

Victoria's Secret lingerie challenged by Parade, a start-up selling underwear for all body shapes, founded by 24-year-old Cami Téllez

Parade

Designer Engagement Rings and fine jewelry

PARADE Design Firm

Character and mascots participating in a parade at the Brand Licensing Europe 2013 exhibition, Europe's largest and most prestigious licensing event at Olympia in west London Stock Photo - Alamy

Does anyone else remember Parade Soda? It was sold in Texas as a