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Shawn Sweeney on How Red Wing Accomplished a Reboot

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Shawn Sweeney found himself in a brainstorming session with other leaders in the company discussing the culture and operations of Red Wing. While the footwear product was still as high in quality as it had been when it was first handcrafted at the turn of the century, they knew a “Reboot” was in order.

Shawn Sweeney on How Red Wing Accomplished a Reboot

Shawn Sweeney on How Red Wing Accomplished a Reboot

Shawn Sweeney on How Red Wing Accomplished a Reboot

Shawn Sweeney on How Red Wing Accomplished a Reboot

Shawn Sweeney on How Red Wing Accomplished a Reboot

Shawn Sweeney on How Red Wing Accomplished a Reboot

Shawn Sweeney on How Red Wing Accomplished a Reboot

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