How Skims Became One of the Most Duped Brands Ever
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Brooklyn designer Vanessa Celissaint says her product line was dubbed a Skims dupe “almost instantly” after launching the brand in January 2020. So when your brand is basics, is everything suddenly a dupe?
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Must Read: How Skims Became the Most Duped Brand, Away Partners With Willie Norris - Fashionista
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Laura Pitcher on Instagram: In my latest for @thecut, I spoke to designers @vanessasainttv and @sekndlook about what happens when you're dubbed a dupe, and asked if “skims dupe” has become shorthand
Must Read: How Skims Became the Most Duped Brand, Away Partners With Willie Norris - Fashionista
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