Hanes #Undercovercolor Campaign Asks “What Color Are You Wearing

Is it uncouth to ask a young lady the color of her underwear? Not at all, according to Hanes. The underwear brand has asked its Twitter followers to tweet the color of their skivvies to @hanes -- for a chance to show the world that underwear is something to be proud of, and also to win prizes.

Hanes Undercovercolor.com Campaign

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@tinabny22 it ain't official with US until we've agreed on what colors, T Shirts

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What is your Hanes #UnderCoverColor? - April Golightly

What is your Hanes #UnderCoverColor? - April Golightly

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What Your Underwear Says About You

Brief Essentials - How well do you know your panties? Which style

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