How Gymshark Used Influencers to Become a $1.3 Billion Brand, by Hannah Ellen

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Gymshark is an online sports apparel brand that is valued at $1.3 billion. It was started by Ben Francis in 2012 and it has become one of the top sports apparel brands in just seven years.

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Hannah Ellen – Medium

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How Gymshark Grew From a Garage Business to £400 Million in Revenue With Influencer Marketing