Why Kellogg is turning its back on Frosted Flakes and Froot Loops

For years, Kellogg’s has been synonymous with Froot Loops, Frosted Flakes, Special K and other cereals. Now, it’s focusing on snacks.

Since when did sugar cereals become back-to-school essentials?

Kellogg's CEO: People should eat cereal for dinner to save money

Kellogg's Announces Plan to Ruin Froot Loops Forever, froot loops

Kellogg's Announces Plan to Ruin Froot Loops Forever, froot loops

REVIEW: Kellogg's Mashups Frosted Flakes + Apple Jack Cereal - The Impulsive Buy

Why Kellogg's Is Launching a Dedicated Plant-Based Food Business

Kellogg's Announces Plan to Ruin Froot Loops Forever, froot loops

Kellogg is splitting up because of changing cereal, snack habits

Sugar-frosted memories of 1970s cereal

Kellogg gives Froot Loops cereal first facelift in 10 years, froot loops

Frosted Flakes® Cereal Kellogg's Frosted Flakes®

Kellogg's Frosted Flakes Cereal - (55 oz) One Box With Two Bags

Kellogg's Frosted Flakes Cereal, 425g/15oz., {Imported from Canada

Kellogg's Frosted Flakes (1.41 Kg), 1.41 Kilogram

Frosted Flakes - Simple English Wikipedia, the free encyclopedia