Moving further into wellness, Free People is converting its stores to workout studios - Glossy

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Free People wants to be a serious wellness brand. Starting this fall, the brand will ramp up its activewear line, FP Movement, launched in 2015, and also start carrying more wellness products in stores and online. In addition, it plans to bring a wellness focus to most of its 136 stores and ensure that any new stores have space for workout classes.

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