Analyzing one of the smartest product launch campaigns ever - Chevrolet Spark - The Ultimate Mobile Device

Chevrolet teamed up with Carat to create a launch campaign for Chevrolet Spark. Chevrolet Spark was a small car that failed to perform according to expectations when it was launched back in 2012 in the Canadian market.

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Walmart Canada's 8th Annual Fight. Hunger. Spark Change Community

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