Diet Coke Prints Literally Millions of Unique Labels for New 'It's
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Diet Coke is embarking on a fun new packaging stunt in the U.S., using HP Indigo digital printing technology to create millions of completely unique labels—in a campaign appropriately themed, "It
Diet Coke is embarking on a fun new packaging stunt in the U.S., using HP Indigo digital printing technology to create millions of completely unique labels—in a campaign appropriately themed, "It's Mine."
![](https://i.guim.co.uk/img/static/sys-images/Guardian/Pix/pictures/2014/10/29/1414600431797/42b241f5-fb55-4ca8-b5e1-37c4bbfe7988-1020x612.jpeg?width=1200&height=630&quality=85&auto=format&fit=crop&overlay-align=bottom%2Cleft&overlay-width=100p&overlay-base64=L2ltZy9zdGF0aWMvb3ZlcmxheXMvdGctYWdlLTIwMTQucG5n&enable=upscale&s=269344f62a152d6a6a7ff450dd45f8d5)
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Bob Gaumont (@bobgaumont) / X
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Coca Cola Bottle Custom Sticker Label 200ml, 500ml, 710ml
![](https://i5.walmartimages.com/seo/Diet-Dr-Pepper-Soda-Pop-7-5-fl-oz-6-Pack-Cans_b98615a7-490b-4eea-b3d4-079e53ba149b.9535bc57a1a158e62078b049107abc18.jpeg?odnHeight=768&odnWidth=768&odnBg=FFFFFF)
Diet Dr Pepper Soda Pop, 7.5 fl oz, 6 Pack Cans
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Diet Coke Prints Two Million Unique Bottle Designs In Different
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