Analyzing one of the smartest product launch campaigns ever
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Chevrolet teamed up with Carat to create a launch campaign for Chevrolet Spark. Chevrolet Spark was a small car that failed to perform according to expectations when it was launched back in 2012 in the Canadian market.
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I Spent 3 Months Analyzing Nike's Marketing, Here's What I've Learned, by Jano le Roux, The Startup
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Analyzing Your Product Launch: Key Metrics and Evaluation Strategies - FasterCapital
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Mastering Product Launches: Unveiling Success Through Digital Experience Intelligence
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How to Build Your Social Media Marketing Strategy
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Analyzing Your Product Launch: Key Metrics and Evaluation Strategies - FasterCapital
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