Puma Terminates Sponsorship of Israel's National Soccer Team. Here's What to Know

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The German sportswear brand says the decision was taken as part of a new "fewer-bigger-better" business strategy. Here's what to know.
The German sportswear brand says the decision was taken as part of a new fewer-bigger-better business strategy. Here's what to know.

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Puma, a German sports brand, will end its kit sponsorship deal with Israel's national soccer team when its contract expires next year.

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