Ajio: Ajio set to become Reliance Retail's first profitable online

Reliance had started Ajio in 2017. Ajio reduced marketing cost with five different storefronts for each consumer class. It lined up 4,000 stock points for last-mile fulfilment, including Reliance Retail's nearest store for delivery, which brought down logistic cost at the operational level. Also, return rates reduced to around 28% of orders from 35-36% earlier.

Ajio: Ajio set to become Reliance Retail's first profitable online venture - The Economic Times

Ajio: Ajio set to become Reliance Retail's first profitable online venture - The Economic Times

Ajio: Ajio set to become Reliance Retail's first profitable online venture - The Economic Times

Ajio: Ajio set to become Reliance Retail's first profitable online venture - The Economic Times

Get 100 Ajio points free, 100% usable in your purchase of Rs.500

How to redeem a voucher in AJIO - Quora

Ajio wallet Consumer Complaints Court

AJIO on X: Mouni's reason to shop is FASHION. If yours too, head this way! Get 50-90% off on 6,00,000+ styles, only at AJIO #BigBoldSale . Starts 1 July. Also, Invite your

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