TikTok mascara to cleansing bar: Most popular beauty products

From TikTok mascara to Paula’s Choice liquid exfoliant, and Cerave’s SA smoothing cleanser, we put TikTok’s most popular beauty products to the test
Last year we tested the platform’s hype skincare, make-up and hair tools – here’s what we’ve kept

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Have combination skin? Our award-winning facial Cleansing Bar smooths, hydrates, and cleans for combination dry and oily skin types. Learn more.

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